This essay aim to critically investigate the important cognitive and behavioural aspects of the entrepreneurial mindset in order to determine its distinctive features and the ways in which it distinguishes entrepreneurs from other individuals. Entrepreneurship has been extensively studied by management and behavioural experts and a distinct body of work has developed on the subject (Barringer & Ireland, 2010). Lazear, (2004), provides a description of an entrepreneur as a person who starts a fresh venture. This is a truly wide definition and equates, to my mind, a person who starts a new dry cleaning shop or a restaurant with Jeff Bezos, the founder of Amazon.com and Steve Jobs of Apple.
Whilst such an assumption does nevertheless contain an element of truth, it shows that it is difficult to generalise conclusions on entrepreneurship because of the range of entrepreneurial activity and the diverse types of entrepreneurs (Barringer & Ireland, 2010). Research on entrepreneurship, among other things, attempts to address the reasons for development of entrepreneurship (Barringer & Ireland, 2010). Such research addresses issues like (a) the reasons behind the engagement in entrepreneurial activity by certain people, whilst others who are equally talented and dynamic do not do so, and again, (b) the reasons for the perception of entrepreneurial opportunities by some, although others are unable to do so (Brockhaus & Horwitz, 1986). ............
2. Behavioural Theories行为理论
3. Cognitive Theory认知理论
跨国公司与当地经济发展近年来，出现了许多全球化对政府行为的不同影响的出色表现（Dunning，1997）; 根据公司的动态（Chandler等，1998）; 技术和竞争力战略（Casson，1991）; 以及体制和区域发展（Amin和Thrift，1994）。 虽然这些收藏中的几个涉及本卷的各个方面，但这里的方法更具体地涉及跨国企业活动和经济发展的全球化。 全球化进程引起了企业协调交易功能日益重要的关注。 同时也引起了国家和地方政府在如何根据经济发展目标影响经济活动空间组织的作用的问题。
In recent years some excellent volumes have emerged dealing with many of the different effects of globalisation upon behaviour of governments (Dunning,1997); upon the dynamics of the firm(Chandler et al., 1998); upon technology and competitiveness strategies (Casson,1991); and upon institutional and regional development (Amin and Thrift,1994). While several of these collections touch on aspects of this volume, the approach here more specifically addresses the globalisation of multinational enterprise activity and economic development. The process of globalisation has drawn attention to the growing significance of the coordinating and transaction functions of the firm. At the same time it has raised questions about the role of national and subnational governments as to how they are able to influence the spatial organisation of economic activity in directions consistent with their economic development objectives.
Recognising that there are many different ways of defining globalisation, this volume views it as the process by which the world economy is transformed from a setoff national and regional markets into a set of markets that operate without regard to national boundaries.
The central thrust of this volume is towards developing a deeper understanding of the ways in which the globalisation of business impacts upon economic development. One element of this is therefore about the political economy of globalisation. Strange, 1997 observes that from that perspective globalisation means the coincidental effects of three major changes: namely the accelerated internationalisation of production; the sharply increased mobility of capital; and greater mobility of knowledge or information from communication of messages to the transfer of technology. There is little doubt that in various roles the multinational corporation (MNC) has been driver, enabler and promoter of these processes.
1. Influencing factors to MNC 对跨国企业的影响因素
2. MNC's domestic economic development 跨国企业的国内经济发展
3. Globalisation as a main factor of local economic development 全球化是地方经济发展的主要因素
供求因素——Supply & Demand Factors
替代品的价格——Price of Substitute:
政府政策法规——Government Policy & Regulation
J Smart＆Co.（承包商）PLC - 英国房屋建筑商——J Smart & Co. (Contractors) PLC - A UK House Builder
结论与建议——Conclusion & Recommendations